
What is advertising voice-over?
Advertising voice-over is the reading of ad copy by a voice artist with the right intonation, emphasis and pace. It is used in TV and radio ads, YouTube and social media videos, in-store announcements and phone system recordings. A good voice-over completes the emotion of the picture and makes the brand's voice memorable. The artist's diction, articulation, volume control and microphone voice decide the quality of the recording.
Voice-over and dubbing are often confused: dubbing re-records the dialogue of a film or series in another language, matched to lip movements. Advertising voice-over is usually a narrator's voice read over the picture. We focus on voice-over for advertising and corporate content.
Our voice-over services
- TV and radio ad voice-over: narrator and character voices for radio spots and TV commercials.
- Brand film narration: corporate films and documentary-style narration.
- Phone system and IVR: welcome, menu and on-hold messages.
- Social media and YouTube videos: short ad videos, product explainers and training content.
- Announcements: store, shopping mall and event announcements.
- Animation and trailer voice-over: animated ads, motion graphics videos and promo trailers.
- Foreign-language voice-over: working with voice artists in English and other languages when needed.
How do you choose the right voice?
The most important decision in voice-over is a tone of voice that suits the brand. We look for answers to these questions:
- Who are we talking to? The audience's age and expectations shape the voice.
- Female or male voice? There is no single right answer; we decide based on the message and brand character.
- What tone? Warm, energetic, reassuring or corporate.
- Pace: the copy must fit the spot length without sounding rushed.
We share samples from several artists and make the choice with you.

How advertising voice-over is produced in 4 steps
- Ad copy: we write the ad copy or adapt your script to the length and to how it reads aloud.
- Voice selection: we present samples from suitable voice artists and get your approval.
- Studio recording: we direct the recording and correct intonation and emphasis on the spot.
- Sound editing and delivery: we add music, effects and mixing, and deliver a broadcast-ready file in the format the channel requires.

What determines the cost of advertising voice-over?
Voice-over fees are not fixed. The main factors are:
- Length of the copy and number of versions recorded
- The voice artist's experience and profile
- Where the ad will run (TV, radio, digital, phone system)
- Usage period and region (local, national)
- Music, sound effects and sound editing
We prepare a written quote once we know your script and how it will be used.
A voice-over agency in Eskişehir
As a voice-over agency, our job is to find the right voice and make the recording fit the rest of the ad production. Brands in Eskişehir can attend recordings at our office in Odunpazarı. For brands that want to follow the session remotely, or that work with us from other cities in Türkiye, we also run the voice-over process online.
Services that complement voice-over
- TV and radio advertising: ad production from script to broadcast.
- Video production: brand films and commercials.
- Social media management: planning and publishing short videos with voice-over.
Get a quote for advertising voice-over
Share your script and how it will be used, and we will send voice suggestions and a quote in writing. Fill in the form or call us on +90 507 504 26 26.
Frequently asked questions
Is there a difference between an AI voice and a human voice?
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AI voices are a fast option for drafts and internal use. For ads that need emotion, emphasis and brand trust, we recommend the human voice of an experienced voice artist.
Can I listen to voice samples?
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Yes. We share sample recordings from artists who suit your project.
Can I have my own script recorded?
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Yes. We check your script for length and readability and record it, with suggestions if needed.
Do you record phone system messages?
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Yes. We deliver welcome, menu and on-hold messages in the format your phone system requires.
Are revisions included?
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Intonation and emphasis are corrected during the recording. Terms for new recordings that require copy changes are set out in the brief.
Does a voice-over have a usage period?
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Some artists charge for advertising use by period and channel. We state these terms clearly in the quote before recording.